Greenhouse 20204

Greenhouse 2024

Greenhouse is Stockholm Furniture Fair's international platform for tomorrow's design stars. It brings together up-and-coming designers, both independent ones and students attending design schools, to showcase creative and innovative products and to meet future partners, producers and the press.

Designers from all over the world are invited to apply for Greenhouse. All applications are evaluated by the Greenhouse jury, which consists of renowned people from the design industry. The jury works on the criteria of curiosity and innovation.

The Stockholm Furniture Fair includes a wide range of brands and exhibitors, of which 80 per cent are Scandinavian. It offers designers the opportunity to showcase in a highly professional environment that is well attended by both producers and the media. 

Greenhouse placement

The placement of Greenhouse 2024 was in Hall C. In addition to the vibrant Greenhouse, Stockholm Furniture Fair  happy to introduce an arena for new design ventures, showcasing a selected line up of progressive young design brands. “This is in line with our ambition to push the industry forward. We can offer the best platform for business in Scandinavia,”  says Hanna Nova Beatrice, director of SFF.

Best In Show: Greenhouse x Sight Unseen

We have teamed up with the media platform Sight Unseen to launch the new award Best in Show at Greenhouse. This offers emerging designers exhibiting at Greenhouse a unique opportunity to reach out further to the design industry and bring attention to their design. Sight Unseen are present at the fair to do the selection and jury the award during the fair. The Best in Show winner receives a feature story on Sight Unseen along with social media posts, and is communicated in all Stockholm Furniture Fair social media channels.


Best in Show 2024

During the fair in February, Stockholm Furniture Fair awarded the Greenhouse Best in Show Award in collaboration with Sight Unseen. Congratulations to Adrian Bursell and Siri Svedborg whose tables "Burn and Turn" celebrates craftsmanship.

Exhibitors 2024

A high level of curiosity and exploratory creativity characterized the exhibitors in Greenhouse 2024. See who they were here!

Bar by Stamuli

Architecture studio Stamuli, specializing in interiors for fashion and retail, joined forces with the Italian kitchen producer Very Simple Kitchen to create a bar that served as both a bar and gathering point in the Greenhouse area. Greenhouse Bar by Stamuli was a celebration of collaboration and a commitment to a sustainable future.

Jury 2024

Independent designers and design schools from all over the world are invited to apply to Greenhouse. The final selection is made by a well-known jury. Meet the jury.

Greenhouse mentorship

Since 2017, Greenhouse has offered a one-year mentorship programme that provides five independent designers the opportunity of having the support and feedback of an industry established mentor.