Greenhouse is Stockholm Furniture Fair's international platform for tomorrow's design stars. It brings together up-and-coming designers, both independent ones and students attending design schools, to showcase creative and innovative products and to meet future partners, producers and the press.
The Stockholm Furniture Fair includes a wide range of brands and exhibitors, of which 80 per cent are Scandinavian. It offers designers the opportunity to showcase in a highly professional environment that is well attended by both producers and the media.
Greenhouse 2024 - application is open!
Designers from all over the world are invited to apply for Greenhouse. All applications are evaluated by the Greenhouse jury, which consists of renowned people from the design industry. The jury works on the criteria of curiosity and innovation. There is no age limit for applicants, but there is a limit on the number of times independent designers can exhibit in Greenhouse, a maximum of three times.
The application period is open and runs until September 20. Specific information about prices and stand size can be found on the application page.
Greenhouse placement
The placement of Greenhouse 2024 will be in Hall B. In addition to the vibrant Greenhouse, Stockholm Furniture Fair is happy to introduce an arena for new design ventures, showcasing a selected line up of progressive young design brands in the centrally placed hall. “This is in line with our ambition to push the industry forward. We can offer the best platform for business in Scandinavia,” says Hanna Nova Beatrice, director of SFF. The hall will also host a guest exhibition and a dedicated workshop area focusing on innovative materials. The latter is a collaboration with a cutting-edge Scandinavian design studio and part of an initiative to invest in new ideas for the future.
Best In Show: Greenhouse x Sight Unseen
We have teamed up with the media platform Sight Unseen to launch the new award Best in Show at Greenhouse. This offers emerging designers exhibiting at Greenhouse a unique opportunity to reach out further to the design industry and bring attention to their design. Sight Unseen will be present at the fair to do the selection and jury the award during the fair. The Best in Show winner will receive a feature story on Sight Unseen along with social media posts, and will be communicated in all Stockholm Furniture Fair social media channels.